BAUER’S INTELLIGENT TRANSPORTATION
PRIVACY POLICY & TERMS OF USE
Updated for 2026 Global & Multi-State Compliance (GDPR, CCPA/CPRA, VCDPA, etc.)
PART I: PRIVACY POLICY
1. Introduction and Scope
This Privacy Policy explains how Bauer’s Intelligent Transportation (‘Bauer’s’, ‘we’, ‘us’, or ‘our’) collects, uses, secures, and globally transfers personal data strictly when you visit our website, or interact with our digital services (collectively, the ‘Site’). This policy applies exclusively to website data collection and digital interactions and does not govern physical transportation services. It is designed to comply universally with data protection laws, including the European Union’s General Data Protection Regulation (GDPR), the UK GDPR, Canada’s PIPEDA, and comprehensive US State Privacy Laws (including California’s CCPA/CPRA, Virginia’s VCDPA, Colorado’s CPA, Connecticut’s CTDPA, Utah’s UCPA, and Texas’s TDPSA).
2. Information We Collect Online
We collect personal information directly from you when you submit forms, and automatically as you navigate our Site. We do not collect or process sensitive personal data (such as precise physical geolocation, health data, or biometric data) through our general website interface.
• Directly Provided Data: Identifiers (name, email address, phone number), professional affiliation, and communication content submitted via our contact forms.
• Automatically Collected Technical Data: IP addresses, browser type, operating system, referring URLs, device identifiers, and site interaction metrics (e.g., pages viewed, time on site).
3. Lawful Bases and Purposes for Processing (GDPR Compliance)
For users located in regions requiring a lawful basis for processing (e.g., the EEA and the UK), we rely on the following legal grounds:
Purpose of Processing Lawful Basis
Providing and maintaining Site functionality and security. Performance of a Contract; Legitimate Interests
Responding to user inquiries and providing customer support. Legitimate Interests; Consent
Analyzing Site metrics to improve user experience. Consent (via cookie banner); Legitimate Interests
Securing the Site against fraud and cyber attacks. Legal Obligation; Legitimate Interests
4. Global Privacy Rights & State-Specific Disclosures
Depending on your jurisdiction, you possess specific rights regarding your personal data. We are committed to honoring these rights universally:
• Right to Access & Portability: Request a copy of your personal data in a structured, machine-readable format.
• Right to Deletion/Erasure: Request the deletion of your personal data (the ‘Right to be Forgotten’). For California residents, we integrate with the CPPA’s Data Broker Opt-Out Platform (DROP).
• Right to Rectification/Correction: Request the correction of inaccurate or incomplete data.
• Right to Opt-Out of Sale/Targeted Advertising: U.S. residents have the right to opt out of the sale of personal data or sharing for cross-context behavioral advertising.
• Right to Restrict or Object to Processing: EU/UK residents may object to data processing based on legitimate interests.
• Right to Appeal: Under certain U.S. state laws (e.g., Virginia, Colorado), you have the right to appeal our refusal to take action on a privacy request.
5. Cookies, Tracking Technologies, & Global Privacy Control (GPC)
We utilize cookies to ensure the basic functionality of the Site, analyze traffic, and deliver personalized content. In accordance with global standards, we employ a strict Zero-Friction Consent model:
• Opt-In (EU/UK/Canada): Non-essential cookies (analytics, targeting) are disabled by default. We do not track you unless you explicitly click ‘Accept’.
• Opt-Out (US States): We honor the Global Privacy Control (GPC) signal. If your browser broadcasts a GPC signal, our Site will automatically recognize it as a valid request to opt out of the sale and sharing of your data. You will see an ‘Opt-Out Request Honored’ indicator in our footer.
• No Dark Patterns: Declining non-essential cookies requires the exact same number of clicks (or fewer) as accepting them.
6. International Data Transfers
Our servers are located in the United States. If you access our Site from the European Economic Area (EEA), the UK, Switzerland, or other regions with comprehensive data protection laws, your data will be transferred to the US. We ensure appropriate safeguards are in place by utilizing Standard Contractual Clauses (SCCs) approved by the European Commission and the UK Information Commissioner’s Office (ICO).
PART II: WEBSITE TERMS OF USE
1. Acceptance of Terms
By accessing, browsing, or utilizing our Site, you acknowledge that you have read, understood, and agree to be bound by these Website Terms of Use. If you do not agree to these terms, you are expressly prohibited from using our Site and must discontinue use immediately. These terms govern website access and digital usage only.
2. Intellectual Property & Acceptable Use
All content, design, graphics, compilation, magnetic translation, digital conversion, and other matters related to the Site are protected under applicable copyrights, trademarks, and other proprietary rights. You are granted a non-exclusive, non-transferable, revocable license to access and use the Site strictly in accordance with these Terms. As a condition of your use, you agree NOT to:
• Use the Site for any unlawful purpose or in violation of any local, state, national, or international law.
• Engage in unauthorized spidering, scraping, or harvesting of content, or use any automated means to compile information.
• Attempt to interfere with, compromise the system integrity or security, or decipher any transmissions to or from the servers running the Site.
• Upload invalid data, viruses, worms, or other software agents through the Site.
3. Third-Party Links
The Site may contain links to third-party websites or services that are not owned or controlled by us. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party websites. You access any third-party links at your own risk.
4. Disclaimers and Limitation of Liability
THE SITE IS PROVIDED ON AN ‘AS IS’ AND ‘AS AVAILABLE’ BASIS. TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND
NON-INFRINGEMENT. We do not warrant that the Site will be uninterrupted, error-free, completely secure, or free from viruses.
IN NO EVENT SHALL WE, OUR DIRECTORS, EMPLOYEES, OR AGENTS, BE LIABLE TO YOU OR ANY THIRD PARTY FOR ANY INDIRECT, CONSEQUENTIAL, EXEMPLARY, INCIDENTAL, SPECIAL, OR PUNITIVE DAMAGES, INCLUDING LOST PROFIT, LOST DATA, OR OTHER DAMAGES ARISING FROM YOUR USE OF THE SITE, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
5. Indemnification
You agree to defend, indemnify, and hold us harmless, including our subsidiaries, affiliates, and all of our respective officers, agents, partners, and employees, from and against any loss, damage, liability, claim, or demand, including reasonable attorneys’ fees and expenses, made by any third party due to or arising out of:
(1) your use of the Site; (2) breach of these Terms of Use; (3) any breach of your representations and warranties set forth in these Terms of Use.
6. Governing Law and Dispute Resolution
These Terms of Use and your use of the Site are governed by and construed in accordance with the laws of the State of California, without regard to its conflict of law principles. Any legal action or proceeding related to your access to or use of the Site shall be instituted in a state or federal court in San Francisco, California. You agree to submit to the jurisdiction of, and agree that venue is proper in, these courts in any such legal action.
Contact & Privacy Request Information
To exercise your privacy rights, manage your cookie preferences, or inquire about these website terms, please contact our designated privacy team:
Data Protection Officer / Privacy Team Email: privacy@bauersit.com
Mailing Address: Pier 50 A, San Francisco, CA 94158
Global Privacy Portal: www.bauersit.com/privacy-choices
